All you need to know:
Forget fillers and add Anew Smoothing Serum to your daily beauty routine instead.

Formulated with 0.1% pure retinol, this serum will help to smooth and resurface the look of skin, fast!

Too hard to believe? Weve got the proof.

In 3 days: it helps to visibly smooth the surface of skin.*
In 2 weeks: it helps retexture the look of skin and smooth the appearance of wrinkles, with up to 60% improvement in texture.**
The best bit it dramatically improves skin appearance with continued use**.

Lets wave goodbye to wrinkles together!

30ml

Why youll love it:
This retinol serum has been co-created with dermatologists and scientists.
It contains 0.1% pure retinol and is effective in helping to reduce the look and feel of wrinkles.
Its powerful yet gentle and is perfect for all skin types, from first-time users to retinol fans.

*Based on a Consumer Study with 120 participants.
**Based on a Clinical Efficacy Study with 10 participants.

Whats in:
0.1% pure retinol to help smooth and resurface skin.

Whats out:
Worrying about wrinkles at any age.

How to use it:
Apply nightly
Massage this serum onto your cleansed face and neck every evening.

Seal it in
Follow this serum with your favourite Anew moisturiser to lock in the wrinkle-smoothing ingredients.

Dont forget your sunscreen
When using retinol, its important to always apply sunscreen the following morning!